Digital Signage in Retail

Digital Signage for Salons: Boost Upsells & Client Experience with OTTIS

By Deepika on 07 Jul. 2025
Digital Signage for Salons: Boost Upsells & Client Experience with OTTIS

Digital Signage for Salons: Boost Upsells & Client Experience with OTTIS

In today’s competitive beauty landscape, salon customers expect more than just a service — they want an experience. Every touchpoint, from reception to styling, shapes their perception of your brand. Yet, most salons underutilize one powerful tool: their screens.

With OTTIS Digital Signage, salons across India are turning idle screen time into powerful marketing moments — driving upsells, enhancing client trust, and increasing revenue per visit.


💇‍♀️ Why Traditional Posters Don’t Cut It Anymore

Many salons still rely on:

  • Paper menus that go unnoticed

  • Static posters that look outdated

  • Verbal upselling by busy reception staff

This approach doesn’t scale — especially during peak hours. In contrast, digital signage offers an automated, modern, and visually engaging solution.


💡 Top Benefits of Digital Signage for Beauty Salons

  • 📺 Captures attention during 5–15 minutes of average client wait time

  • 💬 Builds trust with branded visuals before staff begins the pitch

  • 💰 Increases average bill value through subtle, ongoing upselling

  • 🧘 Creates a premium ambiance with calming, curated content


💡 6 Digital Signage Ideas to Elevate Your Salon Experience

You don’t need a designer or tech team. Here are proven content ideas you can start using today:

1. Promote Add-On Services at the Right Time

Many clients don’t know what else you offer. A screen near your reception can showcase:

“Add a Keratin Hair Spa to your haircut for just ₹299!” These gentle nudges boost spontaneous upgrades.


2. Highlight Salon Packages & Limited-Time Offers

Use digital displays to feature:

  • Bridal or grooming packages

  • Festival and seasonal offers

  • Loyalty or membership deals

When clients see value, they’re more likely to buy it.


3. Show Before/After Transformations & Testimonials

Social proof builds trust. Example:

“See how Shruti’s post-wedding glow-up happened in just 4 sessions.”

Use real client photos or videos (with permission) to showcase transformations.


4. Educate Clients During Wait Time

Turn passive time into learning moments:

  • “Why scalp detox matters in monsoon”

  • “How Moroccan oil benefits your hair”

Educational content builds authority and primes clients for upgrades.


5. Showcase Your Hygiene & Safety Practices

Post-pandemic, safety is a selling point:

  • Sanitization routines

  • Sterilization processes

  • Product quality highlights

Visual reassurance builds instant credibility.


6. Display Transparent Pricing and Menus

Loop through your services by category:

  • Hair

  • Skin

  • Bridal

  • Men’s grooming

Clients appreciate clarity and can explore services on their own.


🚀 Why OTTIS Is the Ideal Digital Signage Solution for Salons

OTTIS is a smart, cloud-based signage platform built for Indian businesses like salons, spas, and clinics.

✅ With OTTIS, You Can:

  • Update content instantly from your phone

  • Manage multiple screens at once

  • Use your existing Smart TV or Android device

  • Keep screens running even without internet

  • Avoid upfront fees — just pay as you grow

No setup fees. No technical team needed. Just plug, play, and start upselling.


🎯 Stop Letting Your Screens Sit Idle

Your salon isn’t just about services — it’s about creating trust, comfort, and a premium experience. With OTTIS, your display becomes an automated upselling assistant, working silently in the background to grow your business.

👉 Book a free demo and see how OTTIS can increase your revenue — without lifting a finger.

Tags

upsellingretail technologydigital signageindian retaildigital signage for salons

Get Started Today

Simplify communication with real-time promotions and seamless shopping experiences. It’s easy with Ottis Digital Signage.

Chat with Us
WhatsApp icon